• Search Engine Optimization: Your Ticket To the Red Carpet

  Posted On Mar-25-2010 | by Steven Taylor | Jan Benschop

  So, you’ve just put together your own web site. Good for you. Or, you just got your friend or cousin to put together a site for you, but after a couple of months, you don’t see any change in your cash flow. You have lots of links, lots of key words, lots of goodies that you’d think would get you found quickly and put you at the top of every search engine. Close, but no cigar: you have to earn your top spot on the top search engines honestly, and that means giving your customers a wealth of useful information.

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• Drupal CMS Websites are for Pros and Beginners and Why

  Posted On Mar-7-2010 | by Steven Taylor | Josh Blanton | Jan Benschop

  Drupal is an open source content management platform. If you aren't familiar with the term open source, it means that this software is free. Drupal is also considered to be a content management framework. This means that instead of the software being specialized for building certain types of websites it can be used to build any type of website that you want. Drupal is left open and generalized intentionally. It includes tools that can be pieced together to create a seemingly endless array of websites, widgets, news programs, etc. The possibilities are up to the programmer. This benefits a beginner because different tools in Drupal can be contained to merge different ideas. Most programmers will look for specific modules to include on the website that can not be merged. Drupal may not seem as flexible as thought when it is first used. Once a person becomes familiar with the program the possibilities with Drupal becomes almost limitless. The generalization and flexibility are not overly intimidating to a new user and provide the professional programmer an opportunity to expand their ideas to new and greater levels.

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• Why a Business Should Invest in a Website

  Posted On Mar-7-2010 | by Steven Taylor | Josh Blanton | Jan Benschop

  All businesses should have a website, period. If you only have a one person business or your business consists of thousands of employees, you should have a web presence. Know you may think that your business doesn't offer the type of service that could be sold on the Internet. Almost anything can be sold on the Internet from paper clips to consultation services. If your business doesn't really sale a lot of products on the Internet, the presence of your business on-line could mean an increase in sales of your products. Let me explain. In todays age of massive on-line commerce, people will usually look on-line to find the best deals on the products that they want to spend their money on. I do this type of bargain hunting myself. The potential for increased sales is greater by giving access to your business on-line than it would be without no website at all.

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